Developed by Josh Gabay
Get ready to excel in these roles after taking this program
Some of the exciting skills you will develop through the experience
Develop strategies for effective online engagement, ensuring your messages resonate with the esports community.
Utilize gamification techniques to enhance fan interaction and create memorable experiences.
Learn how to build and strengthen brand identity within the esports ecosystem through targeted activation strategies.
Plan and execute influencer marketing campaigns, analyzing data to optimize future efforts.
Design and produce engaging esports events that attract and retain fans, leveraging all the skills you’ve acquired.
Josh Gabay
Josh Gabay is a Partnerships Associate at Pixly, a digital influencer agency for brands, and the Founder of Jox Digital, an online newsletter dedicated to sharing stories and video game knowledge by casual gamers. Prior to his current works, Josh worked as Esports Manager at Abacus3, an esports startup ranging from event production to sponsorship activations, as well as co-founded the esports and casual gaming organization called Duke Gaming at his alma mater Duke University. Featured as a guest speaker in several university classes, Josh is looking forward to connecting esports leaders with fans of their favorite brands.